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REQUIREMENT

Overview

Create a VDO to launch a new product in advertising on online platforms.

Objectives

We created a VDO for new product launches, appropriate for each platform to make it interesting. We designed the video. The ingredients and various properties of the product are introduced. Equal Glow comes in 3 flavors.

Equal Glow Smoothie Strawberry: Inulin 5,000 mg., high fiber, L-carnitine, and makes the intestines balanced
Equal Glow Beauteplus Peach: Collagen tripeptide 2,000 mg., Take care of both hair and skin. It helps with radiant, youthful-looking skin
Equal Glow Vitaplus Yuzu: Vitamin C 200%, 0 Kcal, Boost immunity and Anti-oxidant

Solution

Planning

Research product information and raw materials, including Brand CI, to write storyboards suitable for creating new product videos for online advertising on various platforms.

Strategy

Produced a new product video highlighting the key ingredients to demonstrate the product's benefits.
Adjusting the video storyboard and sizing to fit advertising on each platform.
We produced a video in English and Malaysian. To support reaching target groups abroad.

TECHNOLOGY